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Larsen & Toubro
In this first part, we decode how Larsen and Toubro, started from a small partnership and then became India's ever expanding expertise.
URJA SGGSCC
Aug 2, 20201 min read


Surrogate Marketing
Remember the famous, ‘‘Oh la la la la...Le Oh’’, jingle by Kingfisher for its calendar, the “No.1 Yaari” catchphrase...
URJA SGGSCC
Jul 26, 20201 min read


Guerrilla Marketing
"The cost of all advertising is measured not in dollars but in response" Guerrilla Marketing might sound intimidating, but trust us, it...
URJA SGGSCC
Jul 23, 20201 min read


Emoji Marketing
Emojis have become the most popular element of modern language since their first use by Japanese mobile users in the 1990'...
URJA SGGSCC
Jul 18, 20201 min read


Glenmark and Cipla ride the wave of COVID treating drugs
- By Jasnoor and Vansh
The Covid-19 pandemic has given a set back to the economy but the pharmaceutical industry stands to gain a lot.....
URJA SGGSCC
Jul 15, 20202 min read


Wirecard - The saga of Germany's darling tech giant and it's missing money
- By Archit and Gautam
Aberrant practices often attain normalization until they produce cataclysmic consequences. The statement pretty.....
URJA SGGSCC
Jul 15, 20202 min read


The Economics of simmering Indo-China tensions
- By Chanpreet
The tensions between china and India are high at LAC however the concerns do not end there. Following this.......
URJA SGGSCC
Jul 15, 20202 min read


LIC IPO: The biggest IPO in the history of India
- By Aryan and Ishika
The biggest surprises of Union Budget 2020 was the proposed Initial Public Offering (IPO) of Life Insurance ......
URJA SGGSCC
Jul 15, 20203 min read


Algorithmic Trading
- By Aastha and Nandini
As the dependence on computers and technology increases with an exponential rate, investors are no exception......
URJA SGGSCC
Jul 15, 20203 min read


The Ruchi Soya frenzy intensifies as stock crosses 1500
Ruchi Soya Industries Ltd, among the largest manufacturers of edible oil in India was a dream stock for any investor prior to 2015 because..
URJA SGGSCC
Jun 28, 20202 min read


Is Intel on edge as Apple thinks different?
Intel’s long term monopoly of PC processors has come to an end with Apple announcing its in-house processor for the Mac called Apple Silicon
URJA SGGSCC
Jun 23, 20202 min read


RIL turns Debt-free
Wondering why Reliance is all around the news, when all other businesses are reeling under the Pandemic?
Read on...
URJA SGGSCC
Jun 20, 20202 min read


Steps taken by hospitality sector in the Corona Pandemic
In the wake of exponential increase in Covid-19 cases all across India, various hospitals, and hotel chains have extended their support...
URJA SGGSCC
Apr 20, 20201 min read


Steps taken by Tech Startups in the Corona Pandemic
Many startups have come forward to lend a helping hand in the wake of COVID-19 crisis...
URJA SGGSCC
Apr 17, 20202 min read


Automobile industry to the rescue in the Corona pandemic
The Corporate Social Responsibility (CSR) arms of various automobile companies have come forward to contribute to the COVID-19 relief...
URJA SGGSCC
Apr 14, 20202 min read


Global Central Banks response to the Corona Crisis
Global central banks pull out all stops as coronavirus paralyzes economies.
The U.S. Federal Reserve and its global counterparts moved...
URJA SGGSCC
Mar 22, 20202 min read


Turning down Google's offer cost Yahoo its future
Two friends, Larry Page and Sergey Brin students at Stanford University in California, developed a search algorithm known as “BackRub”...
URJA SGGSCC
Mar 19, 20201 min read


Stock Market Mayhem: Black Friday of Dalal Street
First it was Manic Monday, then Freaky Thursday, and now Black Friday the 13th -- the carnage triggered by the coronavirus across global...
URJA SGGSCC
Mar 17, 20201 min read


The rivalry between Ferrari and Lamborghini inspired the first Lamborghini Sports car
Ferruccio Lamborghini was born into a family of grape farmers, but from the very beginning, he had a passion for mechanics...
URJA SGGSCC
Mar 14, 20201 min read


The Road to Doom: A Timeline of Yes Bank's fall
The story of Yes Bank, India's 4th largest private bank, began when three successful bankers started an NBFC. With slow and steady growth...
URJA SGGSCC
Mar 12, 20201 min read
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